Much of the work was developed as studio drinks photography, where lighting, motion, and styling came together to capture the refreshing character of Poachers’ premium mixers. Stop-motion sequences added energy and playfulness, giving the brand a suite of visual assets designed for social media, digital campaigns, and marketing.
As a drinks photographer in Ireland, I love projects that bring together collaboration, creativity, and storytelling. This commission for Poachers highlights how commercial drinks photography and videography can elevate a brand’s identity, showing products in a way that feels vibrant, authentic, and engaging. My goal is always to deliver imagery that connects with audiences while showcasing the quality and personality of Irish drinks brands.